====== Marketing and Communications Fontys ICT ======

> **Summary**
> //The Fontys ICT Marketing and Communication team is responsible for developing, implementing and evaluating strategies to contribute to Fontys and Fontys ICT's vision through marketing and communication. In which we move from our various target groups, connect them, know what is going on and translate this into strategy, positioning, service portfolio and communication. Both internally and externally, full-time and part-time, nationally and internationally. We put the target group centre stage by connecting with them at the right moments, as personally as possible. //


===== The team =====

The Fontys ICT Marketing and Communication team works from Fontys ICT's Vision ([[https://portal.fhict.nl/medewerkersplein/UF/Shared%20Documents/narrative%20FHICT.pdf|corporate narrative]] and [[https://www.fontys.nl/Over-Fontys/Fontys-ICT/Het-Fontys ICT-kompas.htm|Fontys ICT compass]]). Naturally, we also align with Fontys central; the [[https://connect.fontys.nl/diensten/MC|Service Marketing and Communication]] and the [[https://www.fontys.nl/Over-Fontys.htm|Vision of Fontys]].

===== Information Officers =====

Everyone in our organisation is involved in information. At least to give prospective students and their parents a good idea of the study programme, answer questions and share experiences during the open days. Availability for open days is maintained on [[https://expeditie.fhict.nl/open-dagen-fhict-inzet|this page]]. In addition, many employees are also involved in broader information. Examples include the information officers for secondary education and senior secondary vocational education (mbo), colleagues involved in trial study days and study choice check activities, colleagues who help develop new activities, etc. Would you like to know how you too can contribute to the promotion of the study programmes? Then contact team marketing and communication via [[menc-fhict@fontys.nl]].


The team works partly cross-site, with the following expertise:[[ 

  * Manager M&C;
  * Advisor) graphic designers;
  * Digital publisher & Creative Developer;
  * Content manager;
  * (Advisor) event managers;
  * International marketing managers;
  * Alumni coordinator; 
  * Advisors marketing and communications.

There is also a Site Marketing and Communications Manager for each location.
If you have any questions, please [[mailto:menc-fhict@fontys.nl|contact the team ]].


===== PR students =====

Many students like to make a positive contribution to the study, by joining the PR crew. They are on call during information activities, promotional activities and e.g. as a sounding board group, and receive compensation for this. They are of great importance to the study programme and the marketing and communication team. Click [[https://portal.fhict.nl/Studentenplein/Studentenwerk/Pages/Home.aspx|here]] for more information about the PR crew. 

===== Information Officers =====

Everyone in our organisation is involved in information. At least to give prospective students and their parents a good idea of the study programme, answer questions and share experiences during the open days. Availability for open days is maintained on [[https://expeditie.fhict.nl/open-dagen-fhict-inzet|this page]]. In addition, many employees are also involved in broader information. Examples include the information officers for secondary education and senior secondary vocational education, colleagues involved in trial study days and study choice check activities, colleagues who help develop new activities, etc. Would you like to know how you too can contribute to the promotion of the study programmes? Then contact team marketing and communication via [[menc-fhict@fontys.nl]].

===== Media crew =====

Formerly known as the video crew. These are Fontys ICT students who make media productions, such as videos and social media content, on behalf of Fontys ICT. Think of information videos, tutorials, aftermovies, atmosphere impressions and frequently asked questions. The students in the media crew first undergo training to work on, for example, presentation, film and post-production skills. [[mailto:menc-fhict@fontys.nl|Contact]] team Marketing and Communications for more information, advice and collaboration. 

===== Related topics =====
Related topics can be found via the links below:
  * [[..:beleid:Middelenmix Marketing en Communicatie|Means mix (target group, channels, resources)]]
  * [[..:beleid:Merk en huisstijl|Brand and corporate identity]]

Tip: use these pages as a search engine, by searching for the terms you want more information on. Anything missing from this page? Let us know via [[menc-fhict@fontys.nl]].


{{tag>Marcom}}