Summary
The page describes the strategic frameworks, goals and target groups in the event policy. It also defines how responsibilities are invested and what type of events are part of the Fontys ICT policy.

Many events are organised within Fontys ICT. The event policy described on this page serves as a guideline for current events and new events to be developed.

The policy is based on the following target groups:

• Partners (PIE and PII);
• Research partners of the research groups;
• Other external stakeholders from the work field;
• Students;
• Future students;
• Alumni;
• Employees of Fontys ICT;
• Future employees of Fontys ICT.

The policy is based on Fontys ICT's strategic course and external factors and developments. Fontys ICT is developing ever more visibly from an educational institution to a dynamic, inviting innovation centre. A fertile breeding ground where unique talents - up-and-coming and proven, student and employee - meet each other, companies and other knowledge institutions. Without fear of barriers, full of curiosity. With a shared intrinsic motivation to shape progress sustainably, regionally, nationally and internationally. To make meaningful impact. By jointly researching and developing practical solutions to challenges of a technical, economic and social nature.

Fontys ICT's strategic course gives direction to the events we organise for the various target groups.
What and who we want to achieve by organising the various events:

• We want to show that we are an internationally innovative institute with both education and research;
• We want to show that we make an impact on our environment;
• We want to show that we allow students to develop themselves, challenge them and follow their own development path.
• We want to connect with the different target groups and let the target groups connect with each other: (potential) students, (potential) employees, partners and alumni;
• We want to be a good employer, where employees can be themselves and have the opportunity to develop.
  

Using the above points, we can translate Fontys ICT's course into the event goals below.

We show that we have excellent education and research. Internationally recognised and operating regionally. We show the impact we make on our environment. We are an open institute where you can get and bring knowledge.

We create a connection between our partners, (former) students and employees and propagate this connection. And in this way make potential students both nationally and internationally interested in our institute. Alumni are actively involved in our institute and stay in touch with employees, students and partners. We also allocate our community to improve our education. By engaging with them and asking for feedback, we can use experiences from the work field to further improve education.

Our (future) partners are motivated to commit to our institution. We collaborate on long-term research projects and motivate our partners to connect with our students. The partner network is also used to meet and encourage each other to enter into cooperation with other partners and Fontys ICT. Connecting, sharing knowledge and research is a crucial starting point here.

Students' career path starts with their first introduction to our study programme. Through good recruitment activities and information, we interest and enthuse future students and invite them to enrol at Fontys ICT. We advise them on making use of their talents, guide them in their choice process, inform them about the possibilities at Fontys ICT, let them experience/feel what studying at Fontys ICT is like and show them what they can ultimately achieve within society.

Our students are proud of the study programme and strive for the highest quality. They are enterprising, internationally oriented, inquisitive and innovative. They develop their talents. During their studies, they seek connections with the work field and/or with research (research groups). This ensures a better image of what they can achieve with their studies and what opportunities are available within Fontys ICT. By working together with companies and research groups, they can gain experience with issues from the work field and research issues and build up their own network.

Employees are proud of our institute. They are at the basis of the further development of the institute and themselves. They seek connections with colleagues, students and partners. They stimulate and activate students and involve partners in their programme. In addition, they continue to challenge and develop themselves and can further develop their ambitions.

To decide whether or not to organise a particular event, an assessment framework has been drawn up. Besides the initiator and the person responsible for the target group, the Fontys ICT event manager of the M&C team is always involved in this.

The following questions are run through:

1. For which target group is the event being organised? And does the event meet the needs of the target group? (Investigate by means of survey and through evaluation).
2. Does the event contribute to achieving our strategic goals and event objectives?
3. From which expertise is this event organised? Who owns the event?
4. Is it complementary to already existing events; with a different objective and possibly a different target group?
5. What is the time schedule and is it achievable?
6. Is there budget and manpower? Which people will be involved in the project team?

If the conclusion is that an event will be organised, then it is determined who is in the lead (responsable) and what support is expected from M&C.

The principles for event ownership are described in table 1.

Table 1
The principles for ownership events.

If, for new initiatives, no consensus is reached between the initiator and the event manager on whether or not to organise an event, the responsible member of the Leadership team (Manager Operations) will make the final decision.

Meetings with international employees or students are in English or bilingual. If there are only Dutch-speaking stakeholders, it goes without saying that Dutch can be used as the working language (orally and in writing).

Events that have been organised are evaluated annually to see whether they still meet the objectives and whether the above questions can be answered properly. This prevents once-existing events from continuing while there is no room for new events that add more value for the target groups.